Who Owns The Rights To a Deceased Actor’s Image?
These Rights Are Usually Own By The Estate or Heirs
When a beloved actor passes away, their image and likeness can still hold significant value. But, who controls these rights after they’re gone? Here’s a quick breakdown:
1. Right of Publicity – In many states, an actor’s name, image, and likeness are protected even after death. These rights may transfer to heirs or an estate.
2. Estate or Trust – The rights to a deceased actor’s image are typically managed by their estate or a trust established before their passing. The estate may control licensing deals, endorsements, and the commercial use of their likeness.
3. State Laws – The handling of publicity rights varies by state. Some states protect these rights for decades after death, while others may not offer as much protection.
4. Unauthorized Use – Using an actor’s image without permission can lead to legal action from the estate. Celebrities like Marilyn Monroe and Elvis Presley have had their images fiercely protected after death.
To avoid any confusion over rights ownership, it is important that famous actors engage in comprehensive estate planning during their lifetime in order to protect their legacy.
